Zynga India Archives - The Gaming Reporter https://www.thegamingreporter.com/tag/zynga-india/ Know what's inside the $100Bn Indian Gaming Industry Tue, 07 Feb 2023 13:48:11 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.5 https://i0.wp.com/www.thegamingreporter.com/wp-content/uploads/2020/08/cropped-TGR.png?fit=32%2C32&ssl=1 Zynga India Archives - The Gaming Reporter https://www.thegamingreporter.com/tag/zynga-india/ 32 32 191206023 Hypercasual Gaming – Gamers in Focus https://www.thegamingreporter.com/hypercasual-gaming-gamers-in-focus/ https://www.thegamingreporter.com/hypercasual-gaming-gamers-in-focus/#comments Tue, 24 Jan 2023 05:01:00 +0000 https://www.thegamingreporter.com/?p=11257 The term “hypercasual” was first used in the gaming industry to describe a specific subgenre of casual games that are characterized by their simple, easy-to-play mechanics, short play sessions, and high replayability. The term was coined to reflect the increasing popularity of this type of game, which was seen as a new trend in the…

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]]> https://www.thegamingreporter.com/hypercasual-gaming-gamers-in-focus/feed/ 1195 11257 In conversation with Somnath Meher, Associate General Manager at Zynga India https://www.thegamingreporter.com/in-conversation-with-somnath-meher-associate-general-manager-at-zynga-india/ https://www.thegamingreporter.com/in-conversation-with-somnath-meher-associate-general-manager-at-zynga-india/#comments Wed, 08 Dec 2021 13:40:58 +0000 https://www.thegamingreporter.com/?p=10004 Owing to digital transformation, the demand for social games in India as well as abroad is soaring. Social games provide the players with fairly simple user interface and are easily accessible on any device, which is another reason for the soaring demand of these games in the markets. To get some meaningful insights on how…

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