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		<title>IAS and Anzu partner to provide media quality measurement for in-game advertising environments</title>
		<link>https://www.thegamingreporter.com/integral-ad-science-announced-partnership-with-anzu-an-in-game-advertising-leader/</link>
					<comments>https://www.thegamingreporter.com/integral-ad-science-announced-partnership-with-anzu-an-in-game-advertising-leader/#comments</comments>
		
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		<pubDate>Fri, 29 Jul 2022 10:32:32 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Anzu]]></category>
		<category><![CDATA[IAS]]></category>
		<category><![CDATA[Itamar Benedy]]></category>
		<category><![CDATA[joe cady]]></category>
		<category><![CDATA[nbc universal]]></category>
		<category><![CDATA[tom sharma]]></category>
		<guid isPermaLink="false">https://www.thegamingreporter.com/?p=10979</guid>

					<description><![CDATA[<p>Integral Ad Science (Nasdaq: IAS), a leader in digital media quality, today announced a partnership with Anzu, an in-game advertising leader. This partnership enables global brands and agencies to effectively monitor the quality of their in-game media investments in mobile gaming environments. Through this collaboration, IAS provides advertisers with Invalid Traffic (IVT) measurement and reports&#8230;</p>
<p>The post <a href="https://www.thegamingreporter.com/integral-ad-science-announced-partnership-with-anzu-an-in-game-advertising-leader/">IAS and Anzu partner to provide media quality measurement for in-game advertising environments</a> appeared first on <a href="https://www.thegamingreporter.com">The Gaming Reporter</a>.</p>
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